Duringa negotiation, it would be wise not to take anything personally. If you leavepersonalities out of it, you will be able to see opportunities moreobjectively.
The means by which we live have outdistanced the ends forwhich we live. Our scientific power has outrun our spiritual power. We haveguided missiles and misguided men.
Toeffectively communicate, we must realize that we are all different in the waywe perceive the world and use this understanding as a guide to ourcommunication with others.
