Duringa negotiation, it would be wise not to take anything personally. If you leavepersonalities out of it, you will be able to see opportunities moreobjectively.
Ialways cheer up immensely if an attack is particularly wounding because I think,well, if they attack one personally, it means they have not a singlepolitical argument left.
Undernormal conditions, most people tend to see what they want to see, hear what theywant to hear, and do what they want to do; in conflicts, their positionsbecome even more rigid and fixed.