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One of the acts that premiered at the Bonjour India Festival was Gates to Indian Song (GTIS), a play directed by French director Eric Vigner. Though it’s an Indo-French co-production by a French...
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The International Advertising Association Leadership Awards (IAA) held at the Grand Hyatt, Mumbai, recently saw Bollywood's box office queen Katrina Kaif honoured as "Brand Endorser of the Ye...
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Out with the old and in with the new. This seems to be the new rule in Bollywood’s endorsement market this year, with young stars being signed up in favour of seasoned actors, as faces of leadin...
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Popular beauty product brand Elle 18 has announced Bollywood actress Anushka Sharma as its new brand ambassador for promoting its new range of lip and nail colours - Color Bombs. Arun Srinivas- Vice P...
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For all of you wondering if this miracle really happened, well, it did! How? Read on… Salman Khan is famous for – apart from his Dabangg attitude – not stepping up on the stage to a...
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New Delhi: Cricket and Bollywood Tuesday joined hands against gender discrimination as Unicef brand ambassadors Irfan Pathan and Priyanka Chopra launched a website to support adolescent girls. The web...
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Sonakshi Sinha is one PYT who is definitely on a roll. After making a smashing debut and also becoming one of the most sought after brand ambassadors by many FMCG companies, she is in the news yet aga...
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A new film shot by Bollywood director Pradeep Sarkar will go on air this month to strengthen the brand message of ‘tasty and fun digestive’. Dabur India has announced the signing of Bollyw...
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Perhaps actress Sonakshi Sinha was too lazy to let go off her extra body weight that she had to do away with a lucrative endorsement deal with a popular apparel brand. According to Mumbai Mirror, Sona...
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Malnutrition in India finally has become glamorous. Instead of seeing boring images of malnourished kids in Melghat and elsewhere in the country, you will be soon be treated to airbrushed and sanitise...
