It took almost a decade of instability for Sanjay Dutt to realise where he was going wrong.Looks like the never-ending phase of flops have made Sanjay smarter. While many are seeing his latest release Double Dhamaal as the final nail in the coffin, sources say that the actor has emerged a lot wiser. In fact, he is in no mood to give up. Instead, he wants to bounce back in action with a renewed strategy.

And the credit for Sanju baba’s wisdom goes to Aamir Khan, the man who has repeatedly struck gold at the box office. A source says, “Post the resounding success of Delhi Belly, he has realised the worth of an actor’s brand value. Sanjay is now learning the tricks of marketing and publicising his films.” Now Sanjay is religiously working on the promotions of his upcoming films Agneepath and Rascals. “In fact, he meets his publicists and managers to chalk out certain strategies. It’s not like he was disinterested about these matters earlier but this time, he is going to nail it,” adds the source. Only last week, Sanjay had a hush-hush meeting with his producers and directors where they brainstormed about ways to create awareness about his films. So when fans see a new and improved version of their favourite action hero in Agneepath and Rascals, they know whom to blame.