Filmmaker Pooja Bhatt has chosen to promote Jism 2 songs with adult content through internet, "a more than worthy competitor of TV", rather than showing them on television channels. "We have six songs in Jism 2. Only three cater to a universal audience without losing their essence. The otherthree cannot be made to seem asexual! Hence, we will only submit to the censor board and plug on TV those songs of Jism 2 what WE feel is appropriate for a family audience," Pooja tweeted."The three Jism 2 songs that cater to the average thinking, discerning, passionate, ADULTS may be viewed freely and by CHOICE across the internet," she added.The movie, a sequel to the 2003 film, features Indo-Canadian porn star Sunny Leone, with Arunoday Singh and Randeep Hooda. It is expected to be a steamy affair, and so it shouldn't be a surprise if the songs are shot in a certain way.

Pooja, daughter of filmmaker Mahesh Bhatt, is glad T-Series, which owns the film's music rights, is in resonance with her decision."Delighted that Tseries is in absolute agreement with us with regards to NOT releasing watered down versions of Jism 2 trailers on TV. This is the FIRST time a mainstream film has chosen the internet and social media as a MORE than worthy competitor to television," she added.The actress-turned-director, who went behind the camera for the first time in 2003 for Paap, says she is happy being different."So THANK YOU censor board. The supposed roadblock you provided is actually a gateway to a brand new, sane and fair way forward for ALL!" Pooja wrote."I refuse to join the schizophrenic creed of filmmakers who peddle smut yet crave 'respectability'. You can't have your cake and eat it too! And if I do not get a 11 p.m. slot on TV for Jism 2, I would rather go the DTH way. Amputation of one's inherent vision is for the weak," she added.Jism 2 marks Sunny Leone's debut in Bollywood.