February 10, 2012, (Sawf News) - We all know Ritesh Deshmukh and Genelia D'Souza married twice in real life on February 3, first according to Hindu rites and then Christian rites. It turns out they married for a third time in reel life!

It was for their upcoming film 'Tere Naal Love Ho Gaya' in which they are romantically paired. Taking a cue from their recent wedding, and the country wide interest in it, the film's producer, Kumar Taurani, tweaked the film's climax to show them getting married.

Explaining the tweak, Kumar Taurani says, "It's a romantic comedy, and what else can you expect a boy and girl in love to do, except get married in the end. But I'm sure the audience will love what we have done with their reel marriage." According to Taurani, when he signed the two stars, he wasn't aware they are an item.

"We thought the script suited Riteish and Genelia perfectly. So, we first approached Riteish. When he agreed, I told him that only Genelia could do justice to the girl's part. She agreed too. We didn't sign them on as a real couple playing reel lovers."

After the two decided to marry, they immediately appraised Taurani of their intent. "Riteish told me –'Besides our parents, you are the first one to know'. I was really touched," says Taurani. Starring Riteish Deshmukh and Genelia D'Souza, Tips Industries Ltd's Tere Naal Love Ho Gaya bows in theaters on February 24.