The 28-year-old actor will be creating his new range in association with 'Denizen', a brand newly launched by Levi Strauss. The 'Break Ke Baad' star said that his clothing line is a joint effort but will extensively reflect his own personal style. "I am very particular about my association with any brand. The new line has my personal touch. It's me in every way and is casual and comfortable.
"The cuts, styles, colours are all my choice. The new line reflects my own personal style," said Imran, who was recently in the capital to launch the brand's flagship store. Aaron Boey, global president of Denizen said, "It is a synergic partnership. Imran has an effortless style statement.